Hot Cherry Overdrive

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This month we have the new Hot Cherry Overdrive from Dang! Creative Services! This overdrive is the second stomp box in our Funktronic line of effects pedals. A clone of the classic Marshall Bluesbreaker, this pedal is a great example of a somewhat transparent overdrive. I brings a nice, natural sounding distortion with out bringing too much crunch to your tone.

These pedals were also finished in bright red by a friend of mine using a really fantastic automotive-grade two-stage polyurethane finish. Coupled with the cool, retro graphics, brought to you by Dang! Creative, the results, again, are absolutely stunning.

La Calavera: A Nasty Octave Fuzz

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Fresh off the workbench is this pair of stomp boxes designed here at Dang! Creative Services. These beauties will be marking a couple firsts for us. Firstly, La Calavera is the first in a series of pedals completed under the Funktronic label. Last year, we built the Funktronic Envelope Filter and decided to keep the name as an overall brand.

Secondly, these pedals were finished by by a good friend of mine who owns an auto body shop here in town. He was kind enough to paint these using the same two-stage process used in automotive finishing. The results are absolutely stunning.

This is the first in a series of pedals that I think represent some of the best work I have ever done. The “Calavera” concept art was appropriated from the popular Mexican card game, Loteria. I actually designed and built these with a buddy in mind who plays bass in a local Gothic/Pshycobilly band.

The pedal itself is a clone of the now-defunct Ampeg Scrambler. The Scrambler is a really interesting octave up ring modulator/fuzz pedal that produces a really sick, synthy-sounding fuzz. What makes this pedal really great is the Balance knob that acts as a wet/dry mix – an indispensable feature if you’re using effects with bass guitar. The Texture knob sort of increases the amount of octave-like effect.

Sriracha and Tapatio Themed Art Exhibit in “LA Heat”

In 'L.A. Heat' Art Exhibit, Sriracha and Tapatio Form Holy Union of Hot Sauce

A pair of California-made hot sauces is the main course of a “spicy” exhibition that opened last week in Los Angeles. “L.A. Heat” explores the culinary and pop culture impact of Sriracha and Tapatio — two “hot-to-handle” condiments with very different origins that somehow managed to be a unifying ingredient in LA culture and cuisine.
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Photo Film Screenprint Series by Jerome Daksiewicz

Photo Film Screenprint Series

WOW! Here’s a beautiful series of screen prints on Kickstarter almost taylor-made for photo and design geeks alike! Jerome Daksiewicz set out to pay homage to the glory days of film’s yesteryear by working to create this series of prints based on old film boxes. There are still some spaces for $30 backers left.

The Photo Film prints are 11″x14″ serigraphs on 100# paper from the French Paper Co. in Niles, Michigan. Screen printing will be handled by VGKids in Ypsillanti, Michigan. Prints will be stamped and signed on the back, rolled and shipped in a heavy-duty kraft tube. Final print colors will slightly vary from what’s shown on screen.

Click here to view original web page at www.kickstarter.com

The Influence of Colour in Brand Identity

The Influence of Colour in Brand Identity Union Jewlery packaging by Red Design

Laura Hussey, partner and creative director at London-based SomeOne writes about the influence of color in brand identity. Color is one of the most overlooked and underutilized piece of the brand puzzle, and for some reason, the power of color to convey mood and define a brand is often completely forgotten.

Hussey writes:

A study of the world’s top 100 brands (defined by brand value) saw 95% use only one or two colours. 33% of those top brands would like to think they own the colour blue, and 29% think red is their colour. It suddenly becomes irrelevant, it’s what you do with it that counts. Why be limited?

 

It’s a quick read and a good primer about color and how color relates to building a recognizable and memorable brand. I recommend it for those of you who are considering designing a logo for your business.

Synergi Brochure Spread

SpeakerCraft Synergy Brochure Spread - by Dang! Creative Services, Ventura County, California

 

This is the opening spread for a massive 8.5″ x 11″ double gate fold brochure Dang! Creative Services designed for an audio company in 2012. The big blue background is actually an image of a city sidewalk just outside our office, layered with a bunch of other stuff in Photoshop. We’re always happy when we can make a featureless black box seem like the most amazing thing in the world.